A Total Sales, Service, and Marketing Organization

Serving the Southern California, Southern Nevada & Arizona - Distributor, Contractor, and Builder Since 1974.

Keyline Sales provides a thorough approach to sales representation. Our efforts are geared toward complementing the needs of the manufacturers we represent and the customers we serve.

We strive to create a market-dominant position for the manufacturer by creating demand for our products. We focus a significant position of our selling time on contractors, specifiers, and end users in order to establish specifications for our products, then work back through the distribution channel to fill the needs driven by that specification.

This pull-through approach allows us the opportunity to upsell products that offer greater value to the user.

We seek new horizons and challenge ourselves with targeted specific goals. We focus our efforts where they will be most effective. Our approach has been proven sound and successful.

 

Territory
Southern California

Southern California, defined as the counties of San Luis Obispo, Santa Barbara, Kern,
Ventura, Los Angeles, Riverside, San Bernardino, Orange, San Diego, and Imperial.

Southern Nevada

Las Vegas, Henderson

Arizona
Proud Partner of:

Keyline - By the Numbers
49
Years in Business

Founded in 1974, we've continued to expand our team, services and products.

30
Sales Professionals

A team built around outside sales, inside sales, bid specifiers and support staff.

4
Industry Segments

Residential and Commercial Products: Plumbing, Kitchen & Bath, Builder Sales, and HVAC.

100's
Clients in SoCal

We help our clients source quality products so they can do what they do best.

The Keyline Team

A team built around outside sales, inside sales, bid specifiers and support staff.

California Team
Mike Powers

President

Keith Katz

CFO / Vice President

Jeff Kliss

Commercial / Wholesale Account
Manager in Orange County

Jerry Westervoorde

Commercial / Wholesale Account
Manager in Inland Empire

Jeff Icenogle

Corporate Account Manager

Jesse Sanchez

Commercial Account Manager in
Los Angeles

Ron Carter

Commercial Account Manager in
San Diego & Imperial Counties

Wayne Barton

Wholesale Account Manager in
San Diego & Imperial Counties

Phil Valles

Director of Commercial
Business Development

Rafael De Los Reyes

Senior Sales Engineer / Specifier

Mike Shanholtzer

Builder Account Manager

Mike Mittelstaedt

Wholesale Account Manager
in Los Angeles

Justin Katz

Wholesale Account Manager
in Inland Empire



Jakebb Hunt

Wholesale Account Manager
in Central Coast

Nevada Team
Devin Powers

Commercial / Wholesale
Account Manager

Joe Jackson

Wholesale / Inside Sales Manager

Tom Jones

Commercial / Builder Manager

Arizona Team
Joshua Metivier

Commercial / Wholesale
Account Manager

Matthew Parker

Commercial / Wholesale
Account Manager

Brian Trudeau

Commercial / Wholesale
Account Manager

Customer Service


Noel Garcia
Noel Garcia

Director of Inside Sales, Quotes & Logistics

Joe Dias
Joe Dias

Customer Service Representative

Brett Shaver
Brett Shaver

Customer Service Representative

Anna Vazquez
Anna Vazquez

Customer Service Representative

Heidi Shaver
Heidi Shaver

Commercial Sales Administrator

Greg Davis
Greg Davis

Administrative Manager

Sorine Reyna
Sorine Reyna

Administrative Assistant

Sal Arias
Sal Arias

Warehouse Manager

Sal Arias
Derek Morris

Warehouse Assistant

Keyline Advantage

As a service to builders and specifiers, Keyline offers a custom developed specification packet for each project that outlines product recommendations tailored to the project, along with upgrade product options, in a color format designer for presentation to builder marketing departments to aid them in developing their product specifications.

This is an invaluable tool for the builder purchasing agent, giving them all the information they need to make their marketing and purchasing decisions.

 

Careers

Keyline has been involved in successful conversions from factory sales personnel to our independent rep force in Southern California, for six different manufacturers. Without exception, we grew the business profitably for each manufacturer, by implementing our unique pull-through style of serving the marketplace.

9768 Firestone Boulevard
Downey, CA 90241
Call Us:
(562) 904-3910