A Total Sales, Service, and Marketing Organization
Serving the Southern California, Southern Nevada & Arizona - Distributor, Contractor, and Builder Since 1974.
Keyline Sales provides a thorough approach to sales representation. Our efforts are geared toward complementing the needs of the manufacturers we represent and the customers we serve.
We strive to create a market-dominant position for the manufacturer by creating demand for our products. We focus a significant position of our selling time on contractors, specifiers, and end users in order to establish specifications for our products, then work back through the distribution channel to fill the needs driven by that specification.
This pull-through approach allows us the opportunity to upsell products that offer greater value to the user.
We seek new horizons and challenge ourselves with targeted specific goals. We focus our efforts where they will be most effective. Our approach has been proven sound and successful.
Territory
Southern California
Southern California, defined as the counties of San Luis Obispo, Santa Barbara, Kern,
Ventura, Los Angeles, Riverside, San Bernardino, Orange, San Diego, and Imperial.
Southern Nevada
Las Vegas, Henderson
Arizona
Proud Partner of:
Keyline - By the Numbers
49
Years in Business
Founded in 1974, we've continued to expand our team, services and products.
30
Sales Professionals
A team built around outside sales, inside sales, bid specifiers and support staff.
4
Industry Segments
Residential and Commercial Products: Plumbing, Kitchen & Bath, Builder Sales, and HVAC.
100's
Clients in SoCal
We help our clients source quality products so they can do what they do best.
The Keyline Team
A team built around outside sales, inside sales, bid specifiers and support staff.
California Team
Mike Powers
President
Keith Katz
CFO / Vice President
Jeff Kliss
Commercial / Wholesale Account
Manager in Orange County
Jerry Westervoorde
Commercial / Wholesale Account
Manager in Inland Empire
Jeff Icenogle
Corporate Account Manager
Jesse Sanchez
Commercial Account Manager in
Los Angeles
Ron Carter
Commercial Account Manager in
San Diego & Imperial Counties
Wayne Barton
Wholesale Account Manager in
San Diego & Imperial Counties
Phil Valles
Director of Commercial
Business Development
Rafael De Los Reyes
Senior Sales Engineer / Specifier
Mike Shanholtzer
Builder Account Manager
Mike Mittelstaedt
Wholesale Account Manager
in Los Angeles
Justin Katz
Wholesale Account Manager
in Inland Empire
Jakebb Hunt
Wholesale Account Manager
in Central Coast
Nevada Team
Devin Powers
Commercial / Wholesale
Account Manager
Joe Jackson
Wholesale / Inside Sales Manager
Tom Jones
Commercial / Builder Manager
Arizona Team
Joshua Metivier
Commercial / Wholesale
Account Manager
Matthew Parker
Commercial / Wholesale
Account Manager
Brian Trudeau
Commercial / Wholesale
Account Manager
Customer Service
Noel Garcia
Director of Inside Sales, Quotes & Logistics
Joe Dias
Customer Service Representative
Brett Shaver
Customer Service Representative
Anna Vazquez
Customer Service Representative
Heidi Shaver
Commercial Sales Administrator
Greg Davis
Administrative Manager
Sorine Reyna
Administrative Assistant
Sal Arias
Warehouse Manager
Derek Morris
Warehouse Assistant
Keyline Advantage
As a service to builders and specifiers, Keyline offers a custom developed specification packet for each project that outlines product recommendations tailored to the project, along with upgrade product options, in a color format designer for presentation to builder marketing departments to aid them in developing their product specifications.
This is an invaluable tool for the builder purchasing agent, giving them all the information they need to make their marketing and purchasing decisions.
Careers
Keyline has been involved in successful conversions from factory sales personnel to our independent rep force in Southern California, for six different manufacturers. Without exception, we grew the business profitably for each manufacturer, by implementing our unique pull-through style of serving the marketplace.